Hi everyone
A break from the norm. I have decided that I will try to blog mid-week as well as on Sundays just to keep everyone up-to-date with life at Christmas Pie Crafts.
It's the time of year when I and my fellow crafters begin to think of Christmas - well to be honest, the more organised have not just been thinking of it for several months, but have a considerable amount of stock already made. Me? I like to kid myself that as my tastes and style changes so often, if I make something in the summer for December, I won't like it when it comes to sale time! However, I do find it a little difficult to sit and make cards with snowmen, Santa Claus and Christmas trees on them when the sun is blazing down outside (not that we have seen that happen much recently). Because of this my production rate has been fairly low, but I know that I will need to kick myself into touch or else.
Yesterday I had a lovely surprise visitor. Towards the end of last year I had a stall at an event for the local Parkinson's group. A lady who had been to the event had my details and called in to buy some cards from me - it was lovely to see her and she bought several cards, and arranged to visit me at one of my Christmas events. It's great to get new business, but even better to get repeat custom because it means my greetings cards are enjoyed.
My visitor prompted me to think about the events I have booked for this year and also because I have seen a lot of posts recently on craft forums relating to what to do (or what not to do) at an event. Lots of great ideas. I know that fellow crafters read my blog and thought they might like to contribute to a future post on my Blog about craft eventing? As a business person, what do you do that makes you stand out at an event? What do you think your fellow crafters should do/can do to raise the profile of handmade at events? I am aiming to have a one-off post on Wednesday, 21 September 2011, so bags of time for you all to put your thinking caps on. All contributions will be acknowledged by way of a link to either your website or blog or both (you choose) so the post should be of benefit to everyone. Let's not just leave it to crafters, how about contributions from our customers and potential customers? What do you want from us at events?
Enjoy the rest of the week everyone - I will be back with my usual Sunday blog at the weekend.
Jill
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Good post Jill and agree we need to encourage more visitors to our stalls. I am going to get one of those large tins of Celebrations or similar and put in a large bowl for my events, draws people over.
ReplyDeleteMany thanks Caroline.
ReplyDeleteVery good ideas and I will add them to my list for the 21 September post.
Jill
I think a really strong brand always looks good - a stall that has a cohesive collection of items for sale with business cards, packaging and props in a matching range of colours looks lovely - haven't managed it on my stalls yet though!
ReplyDeleteI so agree with you - it makes us stand out to rather than disappear into the row of stalls as can often happen. I will include your points in my 21 September posting. Many thanks
ReplyDeleteJill