No, it definitely isn't a lovely day to be caught in the rain. I have a sneaky feeling it hasn't stopped raining for at least two days and more on the way. I know we need it, but as I understand it is the wrong sort of rain (not wet enough?) what's on the way will be welcomed. Unfortunately, the end of our garden is already under water, so perhaps a little less rain please.
I took part in a Craft Fair in Weybridge yesterday; a very well run event and Nadia Townsend worked really hard to promote it before and during the event. Thank you Nadia. Sadly it rained for the whole day and we think this kept the (potential) customers away. There were lots of lovely goodies on sale - one seller made felt owls with big gorgeous eyes. Several people had cards as a side-line, which reinforced my decision to branch out into other things as there is always so much competition at Craft Events. Several stall holders said they had had a very bad year last year, but were hoping things would improve this year - as we all do. Someone made an interesting comment that the clientele at the event were (in their opinion) not the sort that would be interested in and/or buy handmade. How do you/can we find those elusive 'right clientele? We can do market research for our products but what about for our public?
The comment about the clientele made me think that being involved with handmade is almost like taking part in The Apprentice. We work hard, put long hours into our business and then off we go to an event that we think/hope will ensure that when we get back to the boardroom (oops, sorry, home) the Alan Sugar (99% of the time that is us) in our life will not say 'you didn't make any profit - you're fired!' I like going to events because I love to see the work other crafters have made, meet visitors to the event, and sell, sell, sell - of course. More often than not the advice that comes through is the bigger the event, the better the sales - the downside of course is the bigger the event, the bigger the stall fee. Is it a good idea to dive in and book a big event and hope, or a foolish move in what is still a very volatile climate?
Most of my week was taken up with the card orders I have received recently - mainly because of the promotion of a good friend and a friend of hers. They have both placed orders with me for several cards and have passed details on to their friends and family. Word of mouth and personal recommendation is so very welcome.
The brief for Jonathan's card was that he went to Cambridge University, back-packed across America, plays Lacrosse, loves rowing and is an Economist. Boy, the person who ordered this one loves to set me a challenge. I made the card to look like a notice board, which turned out to be a good choice as apparently he had a notice board in his University digs that was covered in pics, etc.
The brief for this card was that Sophie was a party-animal, loved fashion, gymnastics and her Dutch rabbit. She went to a school with Forest in the name (I thought the last thing she would want would be a picture of her school on her birthday card, so I added a pic of a forest). I placed mirror-card on to the bare card, I added a smaller sized piece of pink glitter card which I had covered in lacey thin paper. I wanted it to be a little quirky so mounted each embellishment again on glitter card, placed them so that the right-hand ones overlapped the edge which I had trimmed back by approximately half an inch. My customer was very pleased with the card and I hope Sophie was too.
We went for a meal with a friend yesterday evening to celebrate her cat's 21st birthday. Yes, I know that may seem an unusual reason for a celebration, but I love a celebration. Our friend's cat is getting a little doddery (think I would at over 100), but everything else is functioning well, so here's to her 22nd birthday celebration next year. Perhaps it will have stopped raining by then!
I have a mix of orders for cards to make this week: wedding, thank you and birthday cards. Most of them are just as challenging as the ones above. Looks like it could be an interesting week.
My pottery course is going well - I am really enjoying doing a course that doesn't require intense revision, loads of homework and a gruelling exam at the end. I did the basics of my first 'creation' on Thursday: a candle holder on the lines of a slab pot, but not a slab-pot. Confusing? When it has been finished to complete and absolute perfection (about 40 - 50 years time??) I will post some pics on here. Still amazed at some of the lovely work people on the course are producing - so very creative. My minds eye sees my finished item as very good, but my hands don't seem to managed to translate that to what I am working on. All good fun though.
It's that time of the week for Handmade Monday, so don't forget to nip over there and read through the great blogs posts of everyone who has taken part.
I hope you have had a chance to read my Friday Guest Blogger post? Thank you Loretta and good luck with the Team Hannah Fund-raising event. Don't forget if you want to join in, please do get in touch on christmaspiecrafts@virginmedia.com.
I hope you stay dry and the rain doesn't cause any problems - I will be back on Wednesday my mid-week post.
Jill